PHOTO PRO TIPS

Coming up with a your creative fee for commercial photography can feel a little bit like voodoo magic. But, unlike stuffed dolls or shrimp gumbo which have material and labor costs built in, creativity is a service that’s value goes beyond time and cogs. By learning some things the hard way, I’ve come up with a few techniques that help me figure how much to charge. (more…)

It’s nice to get some perspective once in a while. The US Depart of Labor released new statistics about Photographers. It’s a great read to give you an idea of the market we’re in.

Here are some key points cited from the article: (more…)

I think one of the most challenging things about being a commercial photographer is the marketing. It’s ironic because we are in a commercial world, yet marketing to our audience seems so voodoo and difficult. In my experience, no matter how good you are or how cool you are, if no one knows about you, then you’re never going to get work. I’ve done many things and read many opinions about what works. I thought I’d share what has worked for me. (more…)

I’ve been a Windows user for a long time now. At first, it was a cost issue. Mac’s are so much more expensive than PCs (you gotta pay for all that marketing ). Then it just became habit. I prefer the Window’s interface over Apple’s. I like the right-click, ALT keying through menus, and having an application background. I used a Mac for a year at a part time job and I practically got carpel tunnel syndrome from clicking everything. Plus that thing would crash all the time.

Anyway, I recently upgraded my PC from 4GB to 8GB of RAM. What I didn’t realize when I did this was that I would need to run a 64 bit OS in order to take advantage of the extra 4GB of RAM. I was running XP Pro and was holding off on the Vista upgrade because I heard of so many issues. This seemed like a good excuse to make the leap.

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